What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They let a site remember your actions and preferences - such as login state, language, and how you arrived on a page - so you don't have to re-enter them every time. We also use similar technologies like local storage, session storage, and pixel tags, all of which are covered by this policy under the umbrella term "cookies."
Types of Cookies We Use
Dating For Today's Man groups cookies into four categories. Only the essential category is set automatically; the other three require your consent through our cookie banner.
Essential Cookies
Required for core functions like signing in, keeping your session active, remembering your theme choice, and securing form submissions. The site cannot run without them.
Performance Cookies
Measure how members use the site - pages visited, time on page, bounce rate - so we can fix broken flows and improve matchmaking features. Data is aggregated, never tied to your name.
Functional Cookies
Remember preferences such as saved searches, filter settings, recently viewed profiles, and language selection so your experience stays personalized between visits.
Advertising Cookies
Help us show relevant ads on partner networks and measure campaign performance. Used only if you accept marketing cookies in the banner or your account settings.
Third-Party Cookies
Some cookies are set by trusted partners who power analytics, fraud prevention, and advertising measurement. These providers act as data processors under our instructions, and each offers its own opt-out control.
| Provider | Purpose | Opt-Out |
|---|---|---|
| Google Analytics 4 | Aggregated traffic and behavior measurement | tools.google.com/dlpage/gaoptout |
| Cloudflare | Security, bot detection, delivery performance | Essential - cannot be disabled |
| Stripe | Payment fraud scoring on subscription pages | stripe.com/privacy |
| Meta Pixel | Campaign attribution and ad measurement | facebook.com/settings/ads |
| Hotjar | Anonymous heatmaps to improve page layout | hotjar.com/legal/compliance/opt-out |
Managing Your Cookie Preferences
You are always in control of non-essential cookies. You can change your choices at any time using the steps below.
- Use the cookie banner. When you first visit, the banner lets you accept all, reject all, or customize by category. Your choice is stored for 12 months.
- Open cookie settings. Click "Cookie Settings" in the footer at any time to reopen the preferences panel and update your selections category by category.
- Update from your account. Signed-in members can adjust tracking and marketing consent in Account → Privacy at any time with immediate effect across devices.
- Clear existing cookies. If you change your mind, clear site data in your browser to reset the banner and see it on your next visit.
Browser-Level Controls
Every major browser also lets you block or delete cookies directly. Using these controls may sign you out and disable features like saved filters.
- Google Chrome: Settings → Privacy and security → Third-party cookies
- Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data
- Apple Safari: Preferences → Privacy → Manage Website Data
- Microsoft Edge: Settings → Cookies and site permissions → Manage and delete cookies
- Brave & Opera: Settings → Shields or Privacy → Cookies and site data
Updates to This Policy
We review this Cookie Policy at least once a year and whenever we add or remove a tracking technology. Material changes are announced by an in-app notice and by updating the "Effective" date at the top of this page. Continued use of Dating For Today's Man after the effective date means you accept the revised policy.
Questions About Cookies?
Our US-based privacy team is happy to walk you through any cookie-related question or request. For broader data questions, see our Privacy Policy, review your account rights in our Terms & Conditions, or reach the team via Contact Us.
Privacy & Cookies Desk
Email: [email protected]
Phone: +1 (888) 555-0142 · Mon-Fri, 9am-6pm ET
Mail: Dating For Today's Man, Attn: Privacy Desk, 1201 N Market St, Suite 800, Wilmington, DE 19801, USA
This Cookie Policy was last reviewed and updated on April 1, 2026. For the full list of data rights and retention periods, please refer to our Privacy Policy.